Thursday, 4 December 2008

My questionaire

My Questionnaire
At this point in my research I have created a questionnaire, which will aid with my market research I am currently undergoing to help with the creation of my magazine. Creating a questionnaire will give me an idea of what my target audience like in existing magazines and what they think could be improved. I will also be able to find out what my target audience think I should adapt for my magazine and what concepts they think should not make it to my final magazine. By doing all this it should ensure that I would get customer fulfilment with my magazine, which should eventually result in success in sales.

1. What type of music magazine do you generally buy?
· R&B ___
· Classical ___
· M.C. ___
· Rock ___
· Pop ___
· Music and lifestyle ___

2. What type of music magazine do you think there is a lack of on the market?
· R&B ___
· Classical ___
· M.C. ___
· Rock ___
· Pop ___
· Other _________________________
3. Which of the magazines below do you read?
· Q ___
· Mojo ___
· Blender ___
· Smash hits ___
· Other ___________________________

4. How much do/would you pay?
· £1 - £1.99 ___
· £2 - £2.99 ___
· £3 - £3.99 ___
· £4 + ___

5. What is your favourite feature?
· Articles ___
· Interviews ___
· Reviews ___
· Fashion pictures ___
· Problem pages ___
· Concert dates ___
· Advertisements ___
· Other ___________________

6. Are you more likely to buy a magazine if there is a man or a woman on the front cover?
· Man ___
· Woman ___
· Either ___

7. When was the last time you bought a magazine?

8. How many magazines do you buy per month?

9. Which name do you prefer?
· Feel ___
· Evocative ___
· Wave ___
· Vibes ___
· Soul ___
· Other _________________________

10. What style/Font do you prefer?
· Batang ___
· Engravers mt ___
· Georgia ___
· Verdana ___
· Trebuchet mt ___
· Other ___

Conventions of a music magazine

Each music magazine is guaranteed to share some of the same features as others in its field, designed to stand out against the others in the shop they grab the potential buyers attention to ensure saleability.
They all commonly use a pretty female on the front cover of a younger or similar age to the target audience and eye-catching headlines, which immediately attract potential customers.
Although they do share many of the same features each does try to be individual, creating a unique selling point by offering something different from all other issues on the market. For instance an exclusive interview with a popular celebrity or singer to make them pick up the issue. However each of the magazines has the same aim, to attract the customer at any cost, if they are attracted they are more likely to buy the product.
Inside most magazines they choose to carry on the basic colour scheme, integrating colours gradually as features are introduced, however keeping the article simple by only having few colours on each page at once.
The most common features found in magazines are interviews and review pages, these are mostly found in the middle of an issue, their contents change from week to week, however their basic format stays the same to make the reader identify with the magazines style. These sorts of features keep the weekly/ monthly reader interested and encourage them to read on

Music magazine proposal

For this project I will be working alone to create a teenage magazine suitable for music lovers of both sexes, for the age group of around there twenties to thirties. To do this, other music magazines, such as Blender, Rolling stone, Vibe and vibe Vixen will first be purchased, and analysed to highlight the best points, and features, ad types of articles that I could use with in my magazine.A questionnaire will then be created and tested on my targeted age group, and a certain amount of people. The results of which will be displayed on my blog spot ad regarded throughout my design of the magazine for all of its features. Rough designs for the magazine will then have to be created, remembering the desired points highlighted in the existing magazines, and the questionnaire results.

Analysis of magazine

We can instantly tell that this cover is designed for young males, as it has a generally masculine, upbeat, happy feel to it. The use of the four main bright colours white, black, yellow and red a vibrant image is created.
The main title is designed to be very eye-catching, by being bold and in a bright red the name is guaranteed to grab attention.
Little snippets of the stories are shown, in which, occasionally name stars are displayed, they are very eye catching and result in customers picking up the magazines believing that they are going to read about the weeks hottest music news. Words such as “inside” “exclusive” and “new look” further this point of making the customer want to read the magazine.
In this example the model is a singer who most young males will know, however the name is displayed in bold writing next to the image to generate maximum attention. The model is shown in a medium shot, with styled hair and make up, in skimpy, plastic looking clothing, and her assets almost on show to grab the male customers attention. She is looking straight at the camera to create a connection with the customer to make them want to by the magazine. Her pose gives her maximum coverage across the whole of the cover, making the writing go over her arms. However no writing goes on top of her actual body it curves around her body not to cover anything.
The compulsory convention of the barcode is shown at the bottom of the front cover and it is made as small as possible to ensure most of the space is used on the most important points. This is accompanied with the price of the magazine, which on this occasion is shown very small, so that the customer will not see it first.

(Unfortunatly i was unable to upload the picture i looked at)

Thursday, 20 November 2008

Analysis of magazine

  • The font colours are quite basic, this is to make the cover simple and not too complicated and eye catching, although there are only four colours used there is the feminine colours of pink and purple.
  • The title ‘vibe Vixen’ is bold and stands out in bright pink; it would grab the attention of the customer and make them buy the magazine.
    In this case the model on the front of the magazine is a well-known singer, standing central looking straight at the customer and smiling, so that readers will be drawn in and want to be like her.
  • The main point of the stories inside is shown in bold, bright colour, which will grab the reader’s attention and make them want to read inside.
    The story related to the model on the front is in the biggest writing and in the same colour as the title this is all to make people want to buy the magazine and find out all the gossip about the star.
  • All the writing is justified on both sides to ensure you see the model clearly. Also the writing curves round the curves of her body, to intrigue the reader to read inside.
    The conventions of music magazines are to only have one picture (the main model) on the front cover with no other pictures on the front.
  • Having the data on a magazine is a well-known convention to help aid the reader not to buy the same issue of the magazine again.
  • Website addresses are regularly displayed on covers to inform the customers of up and coming events from the company. Having a wed address also ensures more people hear about the magazine.

(Unfortunatly i am unable to upload the picture of my magazine)

Analysis of magazine

o The cover consists of three main colours red, white and blue, which are very politically American colours. There is a use of yellow also on the front page to highlight important points.
o Going with this theme there is a picture of the soon to be president of America on the front, it is a close shot and he is looking straight at the camera appeals to the female gaze and makes the male audience believe that they could to look as good as him.
o Using a well-known celebrity also helps the potential customers identify with the magazine and makes them want to read it to find out any gossip.
o The titles on the cover are very bold to make it stand out to the customers, and the main heading is in a strong and almost powerful font to make it stand out.
o This is enhanced further by the bold headline beside the picture, stating the stars name, confirming the customer’s beliefs. The caption below this ‘& 40 more who will change the world’ adds to the feeling that the magazine is about to tell us something new about the celebrity and other famous stars, this two will make the customer buy the magazine.
o All of the headlines are justified to the side of the image to make the celebrity the main focus on the page. However, minimal writing is used further down the page, to inform the customer of the other articles in the magazine.

(unfortunatly i am unable to upload my picture of the magazine up)

Thursday, 16 October 2008

This is the contence page of my school magazine. Unfortunatly, the lay out is not is not very good, and the writing is too big. So hopefully for my actual projet the music magazine, I will learn from my mistakes.

This is the front cover of my school magazine. Unfortunatly when up loading the front cover the writing on the bottom block of colour did not load up.